Marketing

Reach your customers with the right marketing tool and maximise the response rate.

The goal of any marketing campaign is to increase awareness of, and create interest in your products or services. We can help you personalise your multi-channel marketing message and expand your reach. Through targeted marketing campaigns we can increase engagement with your customers and increase your return on investment.

Whether you are looking at retention or acquisition, physical or digital marketing we have a range of services that allow you to deliver the right message, to the right audience at the right time.

Email Marketing

Email marketing is a quick and cost effective way to send personal messages to your target audience. Zipform’s bulk email software service enables you to improve your email marketing campaigns, manage your lists and track results. By integrating email marketing with traditional direct mail you can take your business to the next level with a true multi-channel approach.

Zipform Services include the following:

  • Professional Data Services including Customer Segmentation and Deduplication.
  • List Sourcing & Demographic Profiling
  • Personalised eDMs
  • Creative Design
  • Bounce back management
  • Subscribes & Unsubscribes
  • Campaign Tracking and Reporting
Email marketing

Mobile Marketing

SMS advertising is used by companies to promote their products and services to existing and potential customers via mobile phone. Zipform can help you send Bulk SMS that will reach your customers immediately.

Mobile Marketing can be used effectively for:

  • Appointment Reminders & Confirmations
  • Alerts and Notifications
  • Communicating Special Offers or Discounts
  • Communication with Customers
  • Communication with Employees.
Direct Mail

Direct Mail

Direct Mail is one of the top 5 most effective advertising channels. It is proven that when used as part of the marketing mix it can help to increase the return on investment of both digital and TV advertising campaigns. Creating an effective Direct Mail campaign can be challenging but with our experience and expertise we can help you to streamline the process and create an effective campaign that will increase your return on investment.

Zipform Services include the following:

  • Expertise in dealing with Australia Post
  • Recommendations for the most cost effective Australia Post mail product
  • Professional Data Services including Customer Segmentation and Deduplication.
  • List Sourcing, & Demographic Profiling & Acquisition Mail
  • Personalised Direct Mail Pieces
  • Unaddressed Mail & Letterbox Drops
  • Digital Printing
  • Inkjet Addressing
  • Machine Inserting
  • Folding, Gluing & Die Cut
  • Plastic Wrap